I am Daphne Soh, an Experience Designer with 9+ years of experience.
Currently building meaningful and accessible web journeys at Mandai Wildlife Group. Previously led UX transformation at The Esplanade Co Ltd, delivering a major site overhaul and faster workflows.
I’m currently pursuing a Masters in Strategic Foresight and Innovation at OCAD University, deepening my practice toward public good and humanity-centered design.
HealthHub: Bridging the Age Gap in Digital Healthcare
A look into HealthHub and efforts to craft a simpler, more intuitive way for users to manage appointments, prescriptions, and medical records.
OhmSweetOhm: Making household energy costs visible for better everyday decisions
AI-powered web calculator for estimating appliance-level electricity costs in Singapore households. Open Government Products Build for Good 2024 Winning Project.
The Show Starts Online: Reimagining Esplanade’s Digital Stage
Reimagining Esplanade.com to offer a seamless, inclusive experience for everyone, and to optimise conversions and operational efficiency.
Designing Arrival at Singapore’s National Performing Arts Centre
The Digital Concierge serves as a welcoming beacon, offering interactive guidance that helps visitors quickly and comprehensively discover the richness of Esplanade’s offerings.